My daughter Zara is a solo nail artist in Europe. For years she managed her bookings through Instagram DMs and Google Calendar. She was spending more time chasing messages and handling double-bookings than she was doing nails.
In 2025 I built her a custom booking app: a calendar she controls, a client list, and a simple way for clients to book themselves in. It went live at zara-nails-salon.web.app. She has 130 clients on it now and hasn't looked back.
That experience made me wonder: how many other solo nail artists are stuck managing bookings through tools that were never designed for them? Before building anything new, I want to find out.